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Your marketing and outreach partner

We grow provider adoption after coding is in place—through clinician education, compliant outreach, and clinic-day enablement for hospitals, IDNs, ASCs, and large provider groups.

For device companies with cleared products and active HCPCS/CPT/DRG codes.

How we partner

Target

Account targeting and buyer mapping for hospitals, IDNs, ASCs, and large provider groups.

Access

Value analysis dossier outline, coding/coverage brief, and GPO/IDN alignment.

Educate

Evidence summaries, product knowledge briefs, and evaluator education materials.

Launch

Email outreach sequences, HCP portal setup, and warm handoffs to sales teams.

Measure

Leading indicators: meetings booked, value analysis submissions, first PO dates.

What you'll get working with us

Clear deliverables, a simple process, and indicators that show real momentum.

First 30 days

How we partner

Target
Access
Educate
Launch
Measure

What we measure

Meetings bookedShow rateQualified meetingsVAC submissionsEMR order-set requestsContracting progressFirst PO date

Partnership Timeline

Three phases from discovery to go-live with clear milestones at each stage

Days 1-30: Target & Access

Foundation

  • Account targeting and buyer mapping
  • Stakeholder interviews (clinicians, admin, supply chain)
  • Coverage and reimbursement review
  • Value analysis dossier outline development
  • Coding/coverage brief creation
  • GPO/IDN alignment strategy

Days 31-60: Educate & Enable

Activation

  • Evidence brief and product knowledge materials
  • Evaluator education content development
  • HCP portal setup and content upload
  • Email outreach sequence design
  • Warm handoff process documentation
  • Measurement dashboard configuration

Days 61-90: Launch & Measure

Go-Live

  • Email outreach sequence execution
  • HCP portal launch and user onboarding
  • Meeting scheduling and qualification
  • Value analysis submission support
  • Leading indicator tracking and reporting
  • Month 3 optimization and expansion planning

Programs & Blueprints

Inspect how we run post-code commercialization—education for buyers, compliant outreach, and warm handoffs—before your numbers exist.

DiagnosticsPoint-of-Care

Diagnostics & Point-of-Care Testing

Framework for post-code commercialization of diagnostic devices in clinic and hospital settings. Includes account targeting, value analysis support, and warm handoff processes.

Barriers: Workflow, Training, Documentation

Ready to accelerate adoption?

Explore our solutions or schedule a consultation to discuss your device and market.